Remember the rule of Jennifer – You cannot do online what you cannot do offline

Ok, maybe it isn’t the rule of Jennifer. But I certainly say it enough in my talks.  Here’s the absolute truth of online behavior. If you cannot do something offline you cannot do it online. Period. Do not pass Go. Do not collect $200. I’ve previously discussed the Philadelphia and New York guidance opinions on […]

Technology has its limits – or you break it, you buy it

Remember when you were young and walked into a store with breakable stuff? I bet your mom said the same thing mine did, “Put your hands in your pockets and keep them there.”  Before my parents got into showing dogs, they went antiquing, so I heard this comment a lot. Yes I grew up in […]